Brand Guidelines
CHIP Brand Resources
Welcome to the CHIP Brand Resource Hub. Find official logos, brand guidelines and assets for consistent use across your website and marketing purposes.
ZIP file contain PNG and SVG files.
CHIP Logo
Our logo represents secure and seamless payments. Use it across your website or marketing materials where appropriate.
Inspired by the chip found on every credit card.
Inspired by the chip found on every credit card.
Clearspace
Our logo should always have enough breathing space around it when placing beside another logo or text.
Add space around Primary Logo.
Add space around Primary Logo with Frame.
Logo Don’ts
Do not stack the "Symbol" and "Wordmark".
Do not change the CHIP purple colour.
Do not change the shape of "Symbol"
Do not swap position of the "Symbol" and "Wordmark".
We know the "Symbol" looks like a chip, but do not replace it with an actual chip. 😬
Kindly refrain from using grayscale version of the logo.
Do not use gradient on the "Wordmark".
Do not add special effect such as contrasting drop shadow and outline.
Do not stretched the logo.
Brand Colour
CHIP Purple
Radiant Orchid
Dark Slate Gray
Sky Blue
Aquamarine
Terracotta
Pay with CHIP Badges
Show customers they can pay with CHIP before they complete their purchase.
Co-Branding
Display your logo alongside CHIP while preserving the integrity of both brands. Never rotate, stretch, recolour or alter the logo.
